A Fully-Integrated Marketing Agency in Denver and Fort Collins

A Fully-Integrated Marketing Agency in Denver and Fort Collins

Bellandi Group, a fully-integrated Marketing agency, was founded in 2002 by seasoned marketing executives with over 100 years of collective experience in managing sales and marketing programs for companies worldwide. If you are looking for a Denver or Fort Collins marketing firm that delivers results, give us a call. We know that from the smallest […]

Medical Voyce Case Study

Medical Voyce Case Study

Medical Voyce was started by a serial entrepreneur named Dirk Hobbs. Dirk had worked in the healthcare market for over 11 years and his last venture was spearheading a publication called MD News for the Denver and Colorado Springs metro areas in Colorado. During these 11 years, Dirk got to know  the needs and frustrations […]

My Estate Manager Case Study

My Estate Manager Case Study

Problem: MyEstateManager.com was a new company that was focused on building the premier website in the industry for offering free information to people who recently lost a loved one and needed guidance on estate management. The business model was based around attracting service providers such as funeral homes, flower shops, etc., that paid a subscription […]

The I Was There Case Study

The I Was There Case Study

Problem: I Was There was a company launched by a successful serial entrepreneur who remembered the Apollo 11 launch and wished he would have better commemorated it with pictures and proof he was there. As a result, he raised money based on a strategy to use Web and mobile technology along with advanced merchandising approaches […]

Accanto Systems Case Study

Accanto Systems Case Study

Problem: Accanto Systems was a new company that had spun a division out of Sunrise Telecom. They sold protocol analyzers and large networking monitoring systems to Wireless and Wireline service providers. They needed to develop awareness about the new company and create more professional and effective sales tools. Lastly, their channel was not well-trained in […]

SAP Case Study

SAP Case Study

Case Study – SAP Channel Partner Program SAP had set aside MDF (Market Development Funds) for some of their distributors and VARs to use on marketing. One of its larger distributors decided to use this money (along with their own matching funds) to run a multi-touch, multi-channel marketing program. To maximize the funding, the distributor […]

GoldMine Case Study

GoldMine Case Study

Problem: When GoldMine Software was growing their Partner Channel Program from 90 partners to 2000, they did a great job of providing solid tools for partners to use and created good quality leads. However, they lost visibility of what happened to the leads once they were passed to the channel. Since GoldMine was 100% channel-focused […]

Oracle Case Study

Oracle Case Study

Problem: Oracle purchased a new company whose product pricing was below $5,000. Because many of Oracle’s products were closer to $250,000 and higher, these products sometimes did not receive much attention from the sales force. They also often did not get the dedicated marketing they needed to acquire enough leads and opportunities to keep the […]

HP Case Study

HP Case Study

Problem: HP had over 90 product lines that were focused on the R&D market worldwide. They were getting complaints that customers were seeing too many single product seminars, webinars and ads. They wanted to consolidate their programs into a market-based, multi-divisional program. I was the first employee hired into a U.S. Marketing center and tasked to prototype […]

Mining Exchange Hotel Case Study

Mining Exchange Hotel Case Study

The Mining Exchange, a Wyndham Grand Hotel situated in downtown Colorado Springs, needed a full service agency that could address a broad range of local marketing needs at cost-effective prices. It solicited bids from many marketing companies in the area. Some of the larger ones simply came in much too high on their pricing. Other […]