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How to Get Started Planning Your Event

From gigantic trade show exhibits to local product launches, marketing events bring us together in an environment that allows us to learn new things, make new friends, see new products, discover new customers, find fresh leads – and if they are done right, come away feeling good about the brands being promoted.
This takes skill.
The Bellandi [...]

Keeping up with your Partner Channel and Keeping Them Up-to-Date

Over the last 5-10 years a lot has changed in Sales and Marketing but some things have remained the same—like keeping your partner channel informed and up-to-date about new product information and sales tools.

How to Maximize the ROI of Your Event

If there is a common complaint that Marketing Executives share, it is the expense they incur for events, especially tradeshows, and the poor leads they get from them.  Yet, despite this, many do not take the time to adequately prepare for them or use best practices in obtaining leads.  Listed below are some of the [...]