All Entries in the "Leads Blog" Category
Email Prospecting without Spamming
While most marketing experts would advise against email prospecting programs and consider them spam, Bellandi Group has carefully crafted email prospecting programs that help small companies with no opt-in list and little budget to run expensive opt-in email acquisition programs.
Spam law does not state you cannot send an unsolicited commercial email in the U.S., but [...]
“Cost Effective Lead Gen Ideas to Maximize a Slow Summer”
Summer can turn into a slow season for some companies. If your company falls into this category, here are three ways to jumpstart your lead generation efforts, warm up leads for the fall and maximize slow time:
Pay-Per-Lead Program Case Study
Case Study – SAP Channel Partner Program
SAP had set aside MDF (Market Development Funds) for some of their distributors and VARs to use on marketing. One of its larger distributors decided to use this money (along with their own matching funds) to run a multi-touch, multi-channel marketing program. To maximize the funding, the distributor also [...]
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